CMAA National Webinar
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The Club Managers Association of America (CMAA) and Golf 20/20’s Millennial Golf Task Force invites you to attend a complimentary hour-long online educational presentation. Topic: Social Media Best Practices: Engaging with Millennials There are 6.4 million millennial golfers in the U.S. today (2nd largest behind Gen X) which comprise 28 percent of all participation and play 93 million rounds annually (or an average of 14.7 rounds per year). More important, golf’s latent demand has reached a historic level of about 38 million, many of which are 18 to 34 years old. How do many non-golfer millennials first encounter golf? Through social media, of course. It is important for courses, events, and other organizations involved in golf to become much more savvy with engaging this critical age group to continue growing the game. Learn from this panel of experts on social media best practices – from how to get started to build an engaged community to executing a complex campaign strategy. Joining Lauran on the panel is Cory Bradburn, Golf Digest Digital Community Manager, Preston McClellan, PGA TOUR Senior Brand Marketing Manager, Tony Santelli, adidas Golf Digital Marketing Manager, and Paige Spiranac, Golf Ambassador and Social Media Influencer. Register online. A confirmation email will be sent to you with instructions on how to join the live event. One Association Activity credit will be awarded to attendees who attend the entire webinar.
IMPORTANT NOTICE: This WebEx service includes a feature that allows audio and any documents and other materials exchanged or viewed during the session to be recorded. By joining this session, you automatically consent to such recordings. If you do not consent to the recording, discuss your concerns with the meeting host prior to the start of the recording or do not join the session. Please note that any such recordings may be subject to discovery in the event of litigation.
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