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6 Lifetime Professional Development Program
Certified Club Manager (CCM)
and Beyond
In many professions, a successful career is marked by an
appropriate degree of professional development, verified by
a credible certification program and recognized by both the
public and one’s peers. The Certified Club Manager (CCM)
designation has been the hallmark of professionalism in club
management since 1965 and is the cornerstone of CMAA’s
member recognition program. It is a valuable and widely-
respected mark of a manager’s commitment to professional
development and the club industry.
As with its education programs, CMAA’s recognition
program is a dynamic, continuing process. It includes two
levels of recognition: CMAA’s prestigious Honor Society and
the Master Club Manager (MCM) designation.
A Certification Maintenance Requirement (CMR) ensures
that managers continue to develop professionally. Under this
program, CCMs will have five years in which to attain
specified certification credits to maintain certification. See
page 12 for additional information on the maintaining the
CCM. The entire program is under the jurisdiction of the
Certification Committee with oversight provided by the
Association’s Board of Directors. It is the committee’s
responsibility to consider suggestions from the members
and to ensure that the certification program adapts to the
ever-changing club management environment.
The Certified Chief Executive (CCE) was introduced in
2008. See page 12 for more information on the CCE.
Understanding Your CMAA Education
Credits
While education can take many forms, for certification
purposes, CMAA education is defined as a structured
experience that enables the purposeful growth of the
individual in the club management field in a manner
that can be assessed by CMAA. Credits are given for
CMAA/CMI-endorsed educational programs and for
CMAA-approved equivalents. At least one-half of the
total Education Credit requirement must come from
CMAA-sponsored educational programs.
The general rule is that one Chapter Education Credit is
awarded for each full hour of instruction. Fractional credits
are awarded for chapter education programs as long as they
are longer than one hour in length (i.e., if a session is 90
minutes, attendees receive 1.5 credits). When computing
credits, time for breaks, meals and other non-instructional
activities is excluded.
Club Management Institute (CMI) Education Credits
CMI Education Credits are awarded for CMAA
National Education including Conference education at
the annual World Conference and Club Business Expo, the
Leadership/Legislative Conference, the Mid-Management
Conference, all BMI programs and workshops (both at
the local and national level).
Chapter Education Credits
Responsibility for the assessment of programs of four hours
or more falls jointly on the local chapter and the Club
Management Institute through the National Headquarters
Education Department. To receive full credit for a chapter
educational program of four hours or longer, the program
must be approved in advance by the Education Department
at the National Headquarters. Programs of four hours or
longer for which prior approval has not been granted are
subject to a three and one-half credit limitation.
Requests for approval should indicate:
• Date and location of program;
• Hours of instruction (excluding time for breaks and
meals);
• Subject or title of program;
• Speaker(s), along with biographical information;
• Outline of presentation; and
• Method of testing (if the program is to qualify as a
workshop).
The request for approval may be submitted by mail or fax in
letter form or by using the Chapter Education Meeting/
Workshop Request Form found on the CMAA website at
Programs of more than
eight hours of instruction in one day will not be approved.
All chapter education meetings must have at least five
members in attendance from three different clubs for the
meeting to count as Chapter Education. All Chapter
Education should be submitted to the CMAA Education
Department by the Managing Director or other chapter
officer via the “Submit Minutes” link on the CMAA website.
Attaining and Maintaining Your Certification